Pacific Standard Time

Pacific Standard Time LA/LA is a celebration beyond borders. It takes a fresh look at vital and vibrant traditions in Latino and Latin American art.

It features more than 1,000 artists from 45 countries. Hundreds of concurrent exhibitions, performances and programs in over 70 institutions from San Diego to Santa Barbara will begin in September 2017.

Objective was to create an editorial listing guide that is easy to understand and to navigate for museum goers. Develop an authentic brand identity that resonates with the audience.

Created at TBWA\Chiat\LA